
Quality, our Major
One of our main goals is to welcome every customer into our stores in the best possible way, make them feel at home and offer them the support they need to choose the ideal solution for their comfort, style and furnishing needs.
How do we achieve this goal?
Since 2000, we have been dedicated to training our interior advisors, creating for each one — from their very first day with the company — a personalised growth path that covers everything from technical training to preparing them to offer true, expert guidance in choosing the perfect sofa or armchair solution.

Welcome with a capital “W”
For us, hospitality means making our customers feel “at home” even before they’ve chosen their poltronesofà — from the very moment they step through the store’s door.
Our team members are called Interior Advisors, not salespeople. An advisor listens to, looks after, and guides each customer towards the ideal solution, one that is tailor-made for their needs.
It’s a journey built on dialogue, trust, and loyalty, aimed at supporting customers in choosing the sofa or armchair that best suits their needs.

In-store and classroom training — 365 days a year
Our interior advisors receive comprehensive training to provide the very best support to everyone who places their trust in poltronesofà.
This includes technical training on sofas and armchairs, developing interpersonal skills, learning about interior design trends, and building the ability to suggest the most suitable combinations of accessories and complementary items. And it doesn’t stop there — we are also specialists in product innovation.
Every year, we launch new sofas and armchairs onto the market, featuring increasingly innovative elements — the result of market analysis and an in-depth understanding of customer preferences.




